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Find out more about Certificate IV in Entrepreneurship and New Business and Certificate IV in Marketing and Communication from Open Colleges

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  • Learning MethodOnline
  • IntakesStart anytime
  • LocationsAustralia Wide
  • DurationMax 30 months
Nationally Recognised Training

Course Overview

The dual qualification course BSB40320 Certificate IV in Entrepreneurship and New Business and BSB40820 Certificate IV in Marketing and Communication is designed to provide students with a strong set of business skills that can be used to build a new business or venture. 

The course covers topics such as strategic planning, financial management, and digital marketing. Students will learn how to effectively run a business, communicate with customers, understand consumer behavior, conduct market research, analyze consumer data, and apply market profiling to campaigns. Graduates of this course will be equipped with the skills and knowledge to manage a successful business and pursue a range of potential career outcomes, such as advertising account coordinator, copywriter, digital marketing assistant, promotions assistant manager, and new business owner or operator

The course is delivered online and assessments include multiple-choice quizzes, projects, role plays, videos, and written assessments. The course is suitable for entrepreneurs and small business owners in the services and distribution services sectors, as well as other sectors. The course is nationally recognized and can be completed in a maximum of 30 months.

Upon completion of this course, you will be issued a BSB40320 Certificate IV in Entrepreneurship and New Business and BSB40820 Certificate IV in Marketing and Communication by Open Colleges (Provider number: 90796).

Enquire now to find out more!

Job Outcomes

  • Advertising Account Coordinator
  • Analyst
  • Assistant Account Manager (Advertising)
  • Assistant Advertising Account Planner
  • Community Relations Team Leader (Local Government)
  • Copywriter
  • Digital Marketing Assistant
  • Digital Marketing Coordinator
  • Direct Marketing Officer
  • Market Research Assistant
  • Marketing and Communications Coordinator
  • Marketing Officer
  • Media Assistant
  • Media Planner
  • New Business Owner or Operator
  • New Venture Manager
  • Promotions Assistant Manager
  • Public Relations Officer
  • Sales Administrator

Prerequisite & Entry Criteria

Entry Requirements

There are no mandated education entry requirements for this qualification, per the BSB Business Services Training Package.

There are no mandatory Open Colleges entry requirements. It is also recommended that students

  • Are 18 years old (note: students under 18 will need permission from a parent or guardian to enrol)
  • Have language, literacy and numeracy skills that ensure the ability to read and comprehend technical terms and communicate effectively through email. These skills are equivalent to those that would be required to successfully complete Year 12 or ACSF Level 3.
  • Have completed a qualification at Certificate III level or higher · Have access to a modern computer with video / audio playback capabilities and high-speed internet
  • Have access to Microsoft Office or equivalent
  • Have basic computing skills, including ability to make a short video
  • Have access to a digital video recording device to save and upload video/image files to OpenSpace, e.g., mobile phone/smartphone.

Enquire now and request a course guide in order to find out more about entry requirements. 


Module 1

Module 2

Module 3

Module 4

Module 5

Module 6

Module 7

Module 8

Module 9

Module 10

(Students can exit at this point and attain BSB40820 Certificate IV in Entrepreneurship and New Business if all units have been successfully completed)

Module 11

Module 12

Module 13

Module 14

Module 15

Module 16

Module 17

Module 18

Assessment details

  • Multiple choice Quiz
  • Projects
  • Role plays
  • Video
  • Written assessments


PLEASE NOTE – Open Colleges is a privately-run Registered Training Organisation (RTO), not government-run like a TAFE. Therefore, Open Colleges cannot offer government funding. Please check eligibility requirements before beginning an enrolment with Open Colleges.

Fees for this course depend on the payment method and any existing promotions available with Open Colleges.

Always remember to enquire about any:

  • Discounts
  • Payment Plans

which may be available.


About the Institution

Open Colleges (RTO 90796) is an Australian education market leader with over 125 years of experience. Now an online learning market leader, Open Colleges focuses on supporting individuals to learn at their own pace.